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Polaris Invests in Brammo Electric Motorcycles

Polaris Industries Inc. has announced a minority investment in Brammo, an Ashland, Ore.-based maker of electric motorcycles. By investing in Brammo, Polaris obtains access to its proprietary electric vehicle powertrain technology, as well as exposure to the electric motorcycle market.

“We are excited to advance our electric vehicle capability by establishing Polaris as a business partner and part owner of Brammo, one of the most innovative and aggressive companies we have found in the electric motorcycle space,” says Scott Wine, Polaris CEO. “Our companies share a passion for performance, and we look forward to exploiting the numerous opportunities created by pairing Brammo’s industry-leading electric powertrain technology with Polaris’ vast array of market-leading powersports products. This is a small, but important, investment for Polaris in an electric vehicle market that we feel is poised for significant growth.”

Polaris is hardly new to electric vehicles. The Minnesota-based manufacturer currently produces the Ranger EV off-road vehicle and the Gem and Breeze neighborhood vehicles.